Build Belonging, Not Just “Engagement”
In 90 days, we’ll show you exactly which alumni are ready right now—and prescribe outreach that grows connection (not just activity).
The Problem
Data is messy — and expensive to fix.
Most alumni records are out of date, and even when you update them, no one has a plan for what to do next. Outreach becomes guesswork, not strategy.
The Promise
We make relevance effortless.
We identify your most relevant alumni opportunities each week, give you ready-to-send outreach, and help you prove your value to leadership.
The Proof
Real responses, real results.
Our clients see alumni replying within days, saying, “This is actually useful.” That’s not a vanity metric — it’s alumni telling you you’re doing your job.
Belonging Score
We score each alum’s current connection to your community—then tailor outreach to strengthen it. Recognition‑first for lower‑belonging alumni; leadership‑level opportunities for those already highly connected.
How It Works
Step 1 — Identify + Connection
We surface 50-100 high‑value alumni opportunities every week and attach a Belonging profile (low/mid/high) so outreach fits the person.
Step 2 — Deliver, recognition-first
Ready‑to‑send messages that match the signal and their connection level - recognition before requests for low/mid, leadership invites for high.
Step 3 — Prove the shift
We track usefulness, responses, and growth in belonging - evidence you can show leadership, not just a static year‑end report.
🧠 Spark Plug IQ™
Three alumni-first campaign kits delivered monthly to keep your communications fresh, strategic, and useful.
✅ Ready-to-launch campaigns tailored to your alumni goals
✅ Tested messaging built for higher response rates
✅ Plug-and-play into email, social, or print
✅ Keeps you relevant without draining staff capacity
✅ Belonging view by segment so campaigns target connection
🚀 Activation Engine™
The scalable system for proactive, signal-driven outreach — delivering relevance to thousands of alumni every month.
✅ Real-time alumni signals matched to engagement opportunities
✅ Outreach written, queued, and timed for maximum usefulness
✅ Minimal staff lift — we run it for you
✅ Ongoing alumni impact tracking to show progress
✅ Connection‑aware prompts - every message is tuned to the alum’s belonging profile
🎯 90-Day Relevance Pilot
Prove the power of alumni-first, personalized outreach in just three months.
✅ Weekly Activation Lists of your most relevant alumni
✅ Done-for-you, ready-to-send messages
✅ Immediate, visible alumni response — not just open rates
✅ Leadership-ready reporting to secure buy-in
✅ Belonging movement report (low→mid→high)
“We had alumni replying within 24 hours. That’s never happened with our email blasts.”
“The Activation List told us exactly who to call and why. It saved my team hours.”
Start making alumni feel valued in the next 30 days.
The sooner you start, the sooner you’ll stop wasting time on outreach that doesn’t work.